Beyond insurance brokers, Kraft is a team of client-focused specialists.


Who are we?
Glad you asked.
Patrick Kraft
INSURANCE BROKER & AGENCY PRINCIPAL
I’ve been rooted in the insurance industry since 1992, starting my career with a national insurance company straight out of college. In 2001, I joined my family’s business, Kraft Insurance, expanding our focus to include property and casualty coverage alongside our established life and health offerings.
I’m passionate about serving our community and helping clients protect what matters most. Outside the office, I enjoy spending time with my wife and kids—on the slopes during winter and on the lake during summer.
Let’s connect—I’d love to get to know you.

Patrick
INSURANCE BROKER & AGENCY PRINCIPALBeverly Richards
INSURANCE BROKER, OFFICE MANAGER
Since joining Kraft Insurance in 1999, I’ve been honored to earn the trust of a wide range of clients. I take pride in helping people find the right coverage through thoughtful market analysis and customized solutions. It’s rewarding to know the work we do truly makes a difference.
Outside the office, I sing in my church choir and find joy in creating beautiful music with others.

Beverly
INSURANCE BROKER, OFFICE MANAGERBill Zimmer
INSURANCE BROKER
I’ve been in the insurance industry since 1984, with a focus on Medicare Supplements. I understand how confusing the options can be—that’s why I’m passionate about helping clients navigate their choices with clarity and confidence. At Kraft Insurance, we make sure you get the coverage that fits your needs.
Outside of work, I enjoy golfing and spending time with family and friends, especially around the dinner table.

Bill
INSURANCE BROKERMason Georgeadis
INSURANCE BROKER & CUSTOMER SERVICE
What I enjoy most about working at Kraft Insurance is seeing firsthand the difference we make in people’s lives. I believe in the value of real, face-to-face connection—so feel free to give me a call or stop by our South Hill office anytime.
When I’m not working, you’ll find me spending quality time with my wife and our baby. I’m also a passionate pool player and always up for a good game.

Mason
INSURANCE BROKER & CUSTOMER SERVICENicole Reynolds
INSURANCE BROKER & CUSTOMER SERVICE
I love being part of the Kraft Insurance team—it’s a welcoming, close-knit environment where strong relationships are at the heart of everything we do. It’s rewarding to see how those connections help things run smoothly for our clients every day.
Outside of work, I enjoy camping, hiking, and going to live music events whenever I can.

Nicole
INSURANCE BROKER & CUSTOMER SERVICEEthan Haynes
INSURANCE BROKER & ACCOUNT MANAGER
I’m passionate about helping people protect what matters most by tailoring coverage to meet their evolving needs. At Kraft Insurance, I’m fortunate to work alongside a knowledgeable team that makes navigating insurance simpler and more approachable for our clients.
Outside of work, I enjoy family life, being a dad, and playing in a local pool league.

Ethan
INSURANCE BROKER & ACCOUNT MANAGERBefore we get the chance to meet, explore our expert articles.
This is who we are
Your independent
ally & informant.
Look, we really LOVE insurance – JUST LIKE we love taking care of our clients.